Skip to content

Conversions

The number of sessions that a product is both viewed and a checkout takes place in a given timeframe.

Note: this number may vary from Sales (units sold) as is disregards line item quantities.

Frequently asked questions

What does the Conversions attribute count?

The number of sessions in which a product was viewed and a checkout took place, within the timeframe you choose. Each session counts once regardless of quantity.

Why do Conversions and Sales differ?

Conversions ignores line item quantities. A checkout with 100 units of one product in a line item is 100 Sales but only 1 conversion.

When should I rank by Conversions?

When you want to reward how many buying sessions a product is part of rather than volume, which stops a single bulk order from dominating a best-sellers sort.